Strategic Partnership with Nordisk Film Brings AwesomenessTV Content to the Nordic Countries
Los Angeles, CA – June 21 2017 – Awesomeness, a leading multi-platform media company defining the future of entertainment, has signed a partnership deal with Nordisk Film, the leading film and TV distributor in the Nordics. Going forward, Nordisk Film will exclusively manage local distribution for all of AwesomenessTV’s original existing series and upcoming new releases across Sweden, Norway, Denmark, and Finland. The deal includes premium AwesomenessTV programming including Freakish, Guidance, You’ve Been t@gged, and many more.
The partnership supports Nordisk Film’s strategy of working with digital-first brands that produce high quality programming to connect with the young audience on different platforms across the Nordic countries. The two parties will develop new strategic opportunities and business models.
“Nordisk Film is the perfect partner to continue to bring our premium series to the global Gen Z audience,” said Rebecca Glashow, Head of Worldwide Distribution, Awesomeness. “We are thrilled to be in business with them, as they understand this market and recognize the need for teen and young adult focused programming in these regions.”
“Adding Awesomeness to our distribution portfolio is an exciting opportunity, and we look forward to developing this partnership, giving us direct access to millions of young media users,” added Kenneth Wiberg, Senior Vice President, Nordisk Film. “Awesomeness produces premium content that attracts huge interest across media such as streaming services, telcos and broadcasters, and we see great potential in the Nordic countries.”
The partnership between Nordisk Film and Awesomeness began May 15, 2017.
Awesomeness is a leading multi-platform media company defining the future of entertainment. Included under the Awesomeness banner are AwesomenessTV, a leading destination for original programming serving the global Gen Z audience, Awesomeness Films, DreamWorksTV, and Awestruck. Investors include Comcast NBCUniversal, Verizon and Hearst.
ABOUT NORDISK FILM
Nordisk Film is the leading producer and distributor of films in the Nordic countries and operates the largest cinema chains in Denmark and Norway. Nordisk Film has digital businesses within gift cards, ticketing services and computer games development and is the distributor of PlayStation in the Nordic and Baltic countries. Nordisk Film is part of Egmont – Denmark’s largest media group with 6,200 employees and activities in 30 countries.